Monday, July 13, 2009

Universal Everything's New MTV

MTV International / Sweetheart from Universal Everything on Vimeo.

Universal Everything’s recent refresh for MTV’s 64 international channels is notable for what it DOES NOT do. As opposed to MTV’s long-standing tradition of constantly reinventing and playing with it’s logo, this time the logo itself appears only at the end – in black and white – and is not stylized or customized at all.

Six new IDs were also created by Tronic, Zeitguised, Realise, Maxim Zhestkov and Universal Everything.

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